After a decade at the margins, sustainability has gone mainstream, capturing the attention of Wall Street and corporate boardrooms. While definitions of sustainable business practice range widely, sustainability as a business value driver increasingly has more converts and fewer skeptics. Progressive business leaders consider sustainability to be an influential corporate strategy that has proven to impact bottom line profits and improve an organization's competitive advantage.
Outdated notions of the "green corporation" are being replaced by a new model: the learning organization that rethinks products, processes and corporate culture to unleash game-changing innovation while making better use of human and natural resources. The term "integrated sustainable development" considers simultaneously business best-practices for managing financial, human and natural resources. Integrated sustainable development challenges all parties to find better solutions and ways of measuring progress.
The Beard Institute educates organizational leaders about the purpose and benefits of integrated sustainability practices in the modern business world.