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Digital Media Arts - Web Concentration

Dr. William Gibbs

Dr. William Gibbs
544C College Hall
Phone: 412.396.1310

For specific questions about the Digital Media Arts Web program, contact Dr. William Gibbs.

The Web concentration allows students to pursue a design and usability approach to web development or a more technical programming approach. The design approach is the study of graphic design and interface usability for the development of attractive and functional web pages. The technical approach focuses on programming languages for the web, database applications and other server technologies to build web-based applications. Graduates find employment in web design, web-based training, website management, multimedia-based internet applications, and many other technology-related positions.

Students will be able to:

  • Evaluate web site usability.
  • Optimize media for web delivery.
  • Understand and apply web design standards.
  • Create database driven dynamic websites.
  • Create sites that incorporate evolving web capabilities.
  • Develop interactive client-side interfaces.

Digital Media Arts Major - Web (36 credits)

  • JMA 140 - Media Literacy*
  • JMA 260 – New Media Production*
  • JMA 465W – Media Ethics*
  • JMA 473 – Media Law and Regulation*
  • JMA 440 – Professional Development & Project Management
  • JMA 226 – Intro to Web Design & Development
  • JMA 318 – Web Design
  • JMA 472 – Client-Side Scripting I
  • JMA Elective Courses (12 Credits) Students will select electives after consultation with their department mentor.

*All majors in the Media department will take 12 credits of departmental core courses.

Minoring in Digital Media Arts