Associate Professor of Information Systems Management
Palumbo-Donahue School of Business
Pittsburgh, PA, 15282
Phone: 412.396.2537 Fax: 412.396.1797
Wenqi Zhou is an Associate Professor of Information Systems Management in the Palumbo Donahue School of Business at Duquesne University. She received her Ph.D. in Information Systems & Technology Management in 2013 from The George Washington University School of Business. Her research primarily focuses on understanding social, economic and managerial aspects of e-commerce, social media, online user-generated contents and online communities by analyzing large-scale online data. Her works have been published in Journal of MIS, Decision Support Systems, IEEE TIFS, Electronic Commerce Research and Applications, IEEE Computer, etc. She is also the recipient of several Best Paper Awards from leading information systems conferences.
At Duquesne, she teaches the introductory information systems, and multiple data analytics courses at graduate level.
Honors and Awards
Duquesne Annual Summer Research Grant, 2014-2019.
Workshop on e-Business (WeB) Best Paper Award, 2018
Beard Research Fellowship in Ethics, 2017-2018
Academy of Management Annual Meeting Best Paper Proceedings, 2017
Duquesne Palumbo-Donahue School of Business Best Researcher of the Year, 2017, 2016.
Duquesne University Presidential Scholarship Award, 2015.
GWSB Research Award in Information Systems and Technology Management, 2013
GW School of Business Doctoral Research Enhancement Fund, 2011-2013
Workshop on e-Business (WeB) Best Paper Award, 2012
The International Conference on Information Systems (ICIS) Doctoral Consortium Fellow, 2012
The Americas Conference on Information Systems (AMCIS) Doctoral Consortium Fellow, 2012
George Washington University Future Faculty Program Fellow, 2012
George Washington University Global Leaders Fellowship, 2007-2012
Projects and Selected Publications
- Gender stereotypes in Online Social Media
No One Trusts Emotional Women? Measuring the Impact of Discrete Emotions on Review Helpfulness, Best Paper Award at Workshop on e-Business, 2018, Santa Clara, CA.
- Economics of E-Commerce and Online User-Generated Content
The Interplay Between Free Sampling and Word of Mouth in the Online Software Market. Decision Support Systems (DSS), 2017, 95, 82-99. Download PDF
Do Professional Reviews Affect Online User Choices through User Reviews?: An Empirical Study. Journal of MIS (JMIS), 2016, 33(1), 202-228. Download PDF
An Empirical Study of How Third-Party Websites Influence the Feedback Mechanism between Online Word-of-Mouth and Retail Sales. Decision Support Systems (DSS), 2015, 76, 14-23. Download PDF
Online user reviews, product variety, and the long tail: An empirical investigation on online software downloads. Electronic Commerce and Research Applications (ECRA), 2012, 11 (3), 275-289. Download PDF
How Does the Distribution of Word-of-Mouth across Websites Affect Online Retail Sales? Best Paper Award at Workshop on e-Business, 2012, Orlando, FL.
- Online Review Manipulation
Efficiently Promoting Product Online Outcome: An Iterative Rating Attack Utilizing Product and Market Property. IEEE Transactions on Information Forensics and Security, 2017, 12 (6), 1444-1457. Download PDF
Online Product Rating Manipulation and Market Performance. IEEE Computer, 2015, 48 (5), 72-75. Download PDF
Can You Really Make Profit from Online Review Manipulations?: An Empirical Study. IEEE Computer Society International Conference on Computers, Software & Applications (COMPSAC 2016)