Headshot of Jacqueline Pike Gerber

Jacqueline Pike Gerber

PwC Alumni Faculty Fellow in Information Systems Management, Associate Professor of Information Systems and Technology
Palumbo Donahue School of Business
Information Systems and Technology

933 Rockwell Hall
Phone: 412.396.1875
gerberj3@duq.edu

Education:

Ph.D., University of Pittsburgh
B.B.A., Ohio University's Honors Tutorial College
Biography

Jacqueline Pike Gerber, Ph.D. is an Associate Professor of Information Systems and Technology in the Palumbo Donahue School of Business at Duquesne University. Dr. Gerber teaches in the business core, the Information Systems & Technology major, and the Master's program in Analytics & Information Management. Dr. Gerber has received numerous research and teaching awards, most recently Duquesne's Rangos Prize in 2022.

In her research, Dr. Gerber studies emerging technology and how different user groups engage it to accomplish tasks. Her current research interests include behavior in public online communities and social computing environments, the utilization of public online communities and mass collaboration systems by organizations, and the visual display of information in a systems context. Dr. Gerber has conducted research related to Facebook, LinkedIn, and Wikipedia.

Dr. Gerber earned her Ph.D. from the University of Pittsburgh and her B.B.A. from Ohio University's Honors Tutorial College. Prior to joining the faculty, she worked with Microsoft as a Microsoft Most Valuable Professional, and she worked for a number of corporations in IT-related positions. When not working with students on campus, she enjoys walking her dog, Rupert, cooking for her family, and biking along Pittsburgh's riverfront trails.

Publications

Refereed Articles

Basic or Discovery Scholarship:

Pike, J. C., Bateman, P. J., & Butler, B. S. (in press, 2017). Information from social networking sites: Context collapse and ambiguity in the hiring process. Information Systems Journal.

Pike, J. C., Joyce, E. W., & Butler, B. S. (in press, 2016). Overcoming Transience and Flux: Routines in Community-Governed Mass Collaborations. Information Technology & People.

Joyce, E., Pike, J. C., & Butler, B. S. (2013). Rules and Roles vs. Consensus: Self-Governed Mass Collaborative Deliberative Bureaucracies. American Behavioral Scientist, 57 (5), 576-594.

Pike, J. C., Bateman, P. J., & Butler, B. S. (2013). Dialectic Tensions of Information Quality: Social Networking Sites and Hiring. Journal of Computer-Mediated Communication, 19 (1), 56-77.

Bateman, P. J., Pike, J. C., Berente, N., & Hansen, S. (2012). Time for a Post-Mortem?: Business Professionals' Perspectives on the Disillusionment of Virtual Worlds. Journal of Virtual Worlds Research, 5 (3), 1-15.

Bateman, P. J., Keillor, B. C., Pike, J. C., & Butler, B. S. (2011). Social marketing: lessons for managing social media initiatives. Innovative Marketing, 7 (3), 73-81.

Berente, N., Hansen, S., Pike, J. C., & Bateman, P. J. (2011). Seeking the Organizational Value of Virtual Worlds: Patterns of Discursive Sensemaking of an Innovative Technological Environment. Mis Quarterly, 35 (3), 685-710.

Bateman, P. J., Pike, J. C., & Butler, B. S. (2011). To Disclose or Not: Publicness in Social Networking Sites. Information Technology & People, 24 (1), 78-100.

Hansen, S., Berente, N., Pike, J. C., & Bateman, P. J. (2009). Productivity and Play in Organizations: Executive Perspectives on the Real-World Organizational Value of Immersive Virtual Environments. Artifact, 2 (3), 1-13.

Teaching and Learning Scholarship:

Pike, J. C., Spangler, W., Williams, V., & Kollar, R. (2017). Role-Playing and Problem-Based Learning: The Use of Cross-Functional Student Teams in Business Application Development. Information Systems Education Journal, 15 (4).

Hartzel, K. S., & Pike, J. C. (2015). Live, Model, Learn: Experiencing Information Systems Requirements through Simulation. Information Systems Education Journal.

Frost, R., Pike, J. C., & Kenyo, L. (2008). Generating Student Interest in the Information Systems Major: A Strategic Framework for the Introductory Course. Issues in Information Systems, IX (1), 188-195.

Frost, R., Pike, J. C., & Huang, W. (2005). Breaking Down the Blocking Boundary of Separated IS Courses in IS Curriculum: A Case Study. Issues in Information Systems, VI (1), 303-309.

Frost, R., & Pike, J. C. (2004). A Revolutionary Approach to Introductory MIS: Professional, Project Based, Decision Focuses, Visual, and Engaging. Issues in Information Systems, V (2), 454-460.

Refereed Proceedings

Basic or Discovery Scholarship:

Joyce, E., & Pike, J. C. (in press, 2017). Too Much Information: The Influence of User Self-Presentation on Success in Mass Collaboration. Americas Conference on Information Systems.

Pike, J. C., Joyce, E., & Bateman, P. J. (2013). Take a Look at My Wiki-ness: Examining Self-Presentation and Power in Mass Collaboration Systems. AIS Special Interest Group on Organizational Systems Research Association Pre-ICIS Workshop.

Joyce, E., Pike, J. C., & Butler, B. S. (2013). Keeping Eyes on the Prize: Officially Sanctioned Rule Breaking in Mass Collaboration Systems. ACM Conference on Computer Supported Cooperative Work and Social Computing (CSCW).

Pike, J. C., Bateman, P. J., & Butler, B. S. (2012). You Saw THAT?: Social Networking Sites, Self-Presentation, and Impression Formation in the Hiring Process. Americas Conference on Information Systems.

Butler, B. S., Ridings, C., & Pike, J. C. (2009). Growing Local Food Systems: Information Technology Use and Impacts in Geographically-Embedded Markets. International Conference on Information Systems (ICIS).

Pike, J. C., Bateman, P. J., & Butler, B. S. (2009). I Didn't Know You Could See That: The Effect of Social Networking Environment Characteristics on Publicness and Self-Disclosure. Americas Conference on Information Systems.

Galletta, D., Haney, M., Chung, T., Pike, J. C., & Polak, P. (2007). Does Our Web Site Stress You Out? Information Foraging and the Psycho-Physiology of Online Navigation. International Conference on Information Systems (ICIS).

Pike, J. C., Bateman, P. J., & Butler, B. S. (2007). Boundaries in Social Computing Environments: The Effect of Environment Characteristics on Publicness and Self-Disclosure. International Conference on Information Systems (ICIS).

Butler, B. S., Joyce, E., & Pike, J. C. (2007). Don't Look Now, But We've Created a Bureaucracy: The Nature and Roles of Policies and Rules in Wikipedia. SIGCHI Conference on Human Factors in Computing Systems.

Teaching and Learning Scholarship:

Pike, J., Spangler, W., Williams, V., & Kollar, R. (2016). The Use of Cross-Functional Student Teams in Business Application Development. EDSIGCon (Conference on Information Systems and Computing Education).

Non-Refereed Articles

Teaching and Learning Scholarship:

Williams, V., Pike, J., Kollar, R., & Spangler, W. (2015). PICPA's Challenge Bolsters Classroom Learning. Pennsylvania CPA Journal, 86 (3), 67.

Books, Monographs, Compilations, Manuals

Books:

Frost, R., Pike, J. C., Kenyo, L., & Lebovitz, S. (2016). Business Information Systems: Design an App for That, v. 2.0 (2 ed.). Flat World Knowledge.

Frost, R., Pike, J., Kenyo, L., & Pels, S. (2011). Business Information Systems: Design An App for That. Flat World Knowledge.

Presentations of Refereed Papers

International:

Pike, J. C. (2018). The Influence of Identification in User Self-Presentation on Success in Mass Collaboration. ACM Conference on Supporting Group Work, Sanibel Island, Florida.

Hartzel, K. S. & Pike, J. C. (2014, November). Live, Model, Learn: Experiencing Information Systems Requirements through Simulation. Information Systems Eduation Conference, Baltimore, Maryland.

Kane, A. A., Pike, J. C., & Argote, L. (2014, August). Knowledge Transfer across Geographically Distributed Units of a Service Organization. Cognition in the Rough at the Annual Meeting of the Academy of Management, Philadelphia, Pennsylvania.

Joyce, E., Butler, B. S., & Pike, J. C. (2011). Handling Flammable Materials: Wikipedia Biographies of Living Persons as Contentious Objects. iConference, Seattle, Washington.

Ridings, C., Butler, B. S., & Pike, J. C. (2010). Food in Bloom: Cross Pollination and Cultivation of Food Systems, Cultures, and Methods. Information Technology, Identity, and Legitimacy in Local Food Systems, Bloomington, Indiana.

Berente, N., Hansen, S., Pike, J. C., & Bateman, P. J. (2009). Seeking the Organizational Value of Virtual Worlds: Patterns of Discursive Sensemaking of an Innovative Technological Environment. The Virtual World Conference, Austin, Texas.

Pike, J. C. (2008). Virtual Worlds and Real-Life Organizations: A Study of the Perspectives of Executives. Academy of Management, Anaheim, California.

Bateman, P. J. & Pike, J. C. (2007). Lurking in Online Communities: A Communication Apprehension Perspective. Academy of Management, Philadelphia, Pennsylvania.

Research Interests

My research focuses on emerging technologies and the behaviors surrounding the technologies. In general, I tend to ask questions regarding how the emerging technologies affect how people interact, make decisions, and comprehend information presented to them. My current efforts are focused on include social networking technology and mass collaboration systems.

In the area of social networking technology, my studies examine the publicness of social networking and how users change their behavior in light of the publicness. Currently I am examining the impact of boundary-blurring social networking websites in a hiring context and, in particular, focusing on the impression formed by recruiters when boundary-blurring social networking sites are viewed.

My research on mass collaboration systems, and in particular Wikipedia, focuses on policy systems and how the users manage the creation of product. Present studies examine rule-breaking in mass collaboration systems and how the users come to an agreement in an environment where rule-breaking is permitted. My co-authors and I are also working on a study of contentious objects in mass collaboration systems and how they can be managed. Contentious objects exist when multiple parties disagree about how the object should exist and are given a forum to express their disagreement. This work puts forth a new perspective on boundary objects, which can act to bring two or more parties together, by introducing contentious objects, which permanently act to divide two or more parties and create tension.