Maryellen Kelly

Assistant Professor of Practice in Marketing
Palumbo Donahue School of Business
Entrepreneurship

810 Rockwell Hall
Phone: 412.396.4004
kellym@duq.edu

Education:

Ph.D., Entrepreneurship and Management, Union Institute and University M.B.A., Marketing, Ohio State University B.A., Communicaitons, Chatham College
Biography

Maryellen Kelly is an Assistant Professor of Practice in Management in the Palumbo-Donahue School of Business at Duquesne University. Professor Kelly develops and teaches core courses at the undergraduate level and master's level, both in the class room and online, in which she provides students with purposefully designed activities to bring theory to practice while connecting students to the community through engagement and projects. Introduction to Marketing helps undergraduate students acquire research-based, contemporary knowledge of the marketing systems and its many stakeholders within the contemporary business environment. Product Management helps undergraduate students utilize a classic product framework through which students understand the ways profitable products and services are developed, grown, evaluated and managed. In support of the University mission, Product Management students complete a unique Service Learning unit in which academic study about contemporary Pro Bono practices and policies is coupled with Service to Uptown neighbor Bethlehem Haven. This research-based project is now in its second year. Entrepreneurship is an MBA elective designed to provide students with a research based experience while exploring a possible business opportunity. It also provides overview of the many options available to begin and to develop a business profitable enterprise.

Her research explores the various ways individuals create and maintain businesses, pedagogical approaches to sustainability and entrepreneurship, and the implications of Pro Bono policies and practices in the contemporary environment. Her extensive Pittsburgh community service shapes her ongoing interest in connections and Service Learning at Duquesne. A graduate of Leadership Pittsburgh Year VI, she most recently served a term on the CORO Board. In service to Pittsburgh's women business community, Kelly co founded the Women's Business Network, served as the Pittsburgh Representative to the national board of the National Association of Women Business Owners, was a founding Board member of the Women's Leadership Assembly, and currently serves as an advisor to Pittsburgh's Chapter of the National Association of Women MBA's.

Prior to joining Duquesne, Kelly was an Assistant Professor of Marketing at Waynesburg College. She has previously taught over 100 undergraduate and graduate courses at a variety of Pittsburgh area institutions, including Robert Morris University where students inducted her into the Order of Omega. She has worked as a consultant in the Pittsburgh region and was both a Product Manager and Regional Sales Representative for Mellon Bank's Global Cash Management Division.

She holds a Ph.D. in entrepreneurship and management from the Union Institute and University, an M.B.A. in Marketing from The Ohio State University and a B.A. in Communications from Chatham College. She served Chatham as the Alumnae Association President and Alumnae Trustee.

Publications

Articles in Journals

Kelly, M. & Guiler, J. K. (2009). Don't Look for Me; I'll Be Working from Starbuck's Today: A Regulatory Review as it Applies to the New Offsite Workplace. Sam Advanced Management Journal, 74 (2), 23-31.

Kelly, M. & Guiler, J. (in press, 2009). Nibble, Nibble, Nibble Mouse: Who's That Parked Down from My House? A Regulatory Review of Zoning Laws as they Apply to Home Based Businesses and Employer Designated Home Offices. SAM Management in Practice.

Articles in Proceedings

Kelly, M. & Guiler, J. (2015). Unpaid Internships: A Siren's Song for Employers in Times of Rising Minimum Wages. Institute of Behavioral and Applied Management.

Kelly, M. & Guiler, J. (2013). The Risk of Unpaid Internships for Non-Profits: A Model for Non-Profits. 2013 Robert Morris University Sustainability Conference.

Kelly, M. & Guiler, J. (2010). Sustainability, Pedagogy, and Contemporary Business School Topics: A Tool kit for Faculty. RMU International Sustainability Conference 2010.

Kelly, M. & Jeffery, G. (2009). Sustainability Features of the Homebased Enterprise. 1st Annual International Conference on Sustainable Enterprises of the Future.

Kelly, M. & Guiler, J. (in press, 2009). The Economic Considerations of Non-Traditional Work Arrangements. Feb 2009 20th Annual RMU/McGraw-Hill/Irwin Teaching Economics: Instruction and Classroom Based Research Conference, Robert Morris University.

Kelly, M. (in press, 2009). Sustainability Across the Curriculum Pedagogical Approaches within an AACSB Institution. 2009 Society for Advancement of Management Conference.

Kelly, M. & Morris, R. (2009). Chasing A Moving Target: The Pedagogical Challenges of Incorporating a Live Case Study into A Graduate Business School Class. 2009 GCEC Conference at Rice University.

Kelly, M. & Jeffery, G. (2009). A Sustainability Review of Non-Traditional Work Arrangements Nibble Mouse, Who's That Parked Down From My House? 2009 Society for Advancement of Management Conference.

Kelly, M. & Guiler, J. (2008). An Updated Review of Human Resource Regulations Impacting Telecommuting and Homebased Business. Society for Advancement of Management 2008 International Business Conference.

Kelly, M. & Greenberg, S. N. (2007). A Social Capital Analysis of MLB Alumni Associations. 2007 Cooperstown Symposium on Baseball and American Culture.

Kelly, M. & Lanasa, J. (2006). Marketing Pedagogy in the Online Environment: The MSSL Case Study. Association of Marketing Theory and Practice.

Kelly, M. (2005). Challenges Abound: Research Pittsburgh Homebased Business. SBI Eastern conference, Pittsburgh, PA.

Kelly, M. (2004). Teaching Persuasive Lobbying Within A Graduate Level Public Affairs Management Class. International Business School Computing Association Annual Conference, IBSCA.

Kelly, M. & Kelly Money, S. (2003). Teaching Disaster Recovery Within A Graduate Level Public Affairs Management Class. International Business School's Computing Association's 2003 Conference, IBSCA.

Kelly, M. & Guiler, J. (2002). Human Resources Regulations Impacting Telecommuting and Homebased Business. Society for Advancement of Management Conference, Washington DC.

Kelly, M. (1996). Portrait of a Program: Women Business Owners and One Not for Profit Program that Educates Them. Babson-Kaufmann Foundation Entrepreneurship Conference, Babson College.

Kelly, M. (1995). Maximizing Our Entrepreneurship ROI. Project for Excellence in Entrepreneurship Education.

Kelly, M. (1995). Re-Think, Research and React: The Family Business of Public Policy. Family Firm Institute Annual Conference, Family Firm Institute.

Kelly, M. (1995). Women Business Owners and the Organizations that Represent Them. The National Center for Women in Business Biennial Research Symposium 1995, The National Center for Women in Business: Seton Hill.

Kelly, M. (1994). Association of Private Enterprise Educators.

Paper Presentations

Kelly, M. & Guiler, J. (2015). Unpaid Internships: A Siren's Song for Employers in Times of Rising Minimum Wages (Presented as an IBAM requested Pipeline Paper). Institute of Behavioral and Applied Management, Pittsburgh, Pennsylvania.

Kelly, M. (2012). Your Honey or Your Life Zoning Implications for the Homebased Enterprise. RMU Sustainability Conference 2012, Pittsburgh, Pennsylvania.

Kelly, M. & Albright, F. (2012, April). Marketing Challenges & Sustainable Products. Duquesne University Undergraduate Research Forum, Pittsburgh, Pennsylvania.

Kelly, M., Lamb, J., & Schnatterly, J. (2011). Business Ethics Considerations in International Education: Pittsburgh to Ireland and Ireland to Pittsburgh. 2012 Inaugural International Conference on Education in Ethics: ETHICS EDUCATION IN A GLOBAL PERSPECTIVE, Pittsburgh, Pennsylvania.

Kelly, M. & Guiler, J. (2011, September). Closing the Loop in Sustainability Pedagogy: Examining Best Practices for AACSB Coursework. 2011 Robert Morris University Sustainability Conference, Pittsburgh, Pennsylvania.

Kelly, M. (2010, October). Bringing Alternative Work Arrangements into the Curriculum: An Elective Course Proposal. SBI Eastern conference, Pittsburgh, PA, Pittsburgh, Pennsylvania.

Kelly, M. (2009). Sustainability Across the Curriculum Pedagogical Approaches within an AACSB Institution. 2009 Society for Advancement of Management Conference, Las Vegas, Nevada.

Kelly, M. & Morris, R. (2009, October). Chasing A Moving Target: The Pedagogical Challenges of Incorporating a Live Case Study into a Graduate Level Class. 2009 Global Consortium of Entrepreneurship Centers, Houston, Texas.

Kelly, M. & Jeffery, G. (2009, September). Sustainability Features of the Homebased Enterprise. 1st Annual International Conference on Sustainable Enterprises of the Future, Moon Township, Pennsylvania.

Kelly, M. & Baker, T. S. (2007, November). The Social Capital Benefits of Season Ticket Ownership: The Story of C-9. Sport Marketing Association Annual Conference, Pittsburgh, Pennsylvania.

Kelly, M. & Lanasa, J. (2006, March). Marketing Pedagogy in the Online Environment: The MSSL Program. Association of Marketing Theory and Practice, Hilton Head, South Carolina.

Kelly, M. (2005). Challenges Abound: Research Pittsburgh Homebased Business. SBI Eastern Conference, Pittsburgh, PA.

Kelly, M. (2004). Integrating Teaching, Service and Scholarship. Stepping Into Service Learning Conference. Duquesne University: Pittsburgh, PA.

Kelly, M. (2003). Student Civic Engagement & Service Learning. Educating Ethical Leaders: Ethics for Public and Professional Life. Pittsburgh, PA.

Kelly, M. (2002). Demonstration of Service Learning Tools & Techniques. Educating Ethical Leaders: Ethics for Public and Professional Life. Pittsburgh, PA.

Kelly, M. (1995). Maximizing Our Entrepreneurship ROI. Project for Excellence in Entrepreneurship. Boulder, CO.

Kelly, M. (1994). Tradition Versus Reality. Association of Private Enterprise Educators. San Antonio, TX.

Books/Chapters

Kelly, M. & Pillai, R. (2004). Instructor's Manual: Organizational Leadership. Thomson-South Western.

Kelly, M., Conway, L., Ciletti, D. & Lanasa, J. (2011). Entrepreneurial Price Lining Strategy in Sports. In D. Ciletti & S. Chadwick (Eds.), Sports Entrepreneurship Theory and Practice. Fitness Information Technology.