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Strategic Public Relations and Advertising Minor

Requirements for Strategic Public Relations and Advertising Minor (18 Credits)

Note: Sports Information and Media majors cannot minor in Strategic Public Relations and Advertising.

Within Media Department

PR/Ad core (12 credits)

  • ADPR 220 - Advertising in Strategic Media OR ADPR 243 - Public Relations in Strategic Media
  • ADPR 340W - Writing for Advertising and Copywriting (Suggested for Advertising Concentration) OR JOUR 200W - Multiplatform Newsroom I + JOUR 177 - Language for Journalists (0 credits; concurrent with JOUR 200W) (Suggested for PR Concentration)
  • ADPR 418 - Public Relations Campaigns OR ADPR 419 - Advertising Campaigns, Writing and Production
  • ADPR 467 - Media Research Methods

Media elective courses (six credits)

Outside Media Department

Department core (nine credits)

  • MDIA 140 - Media Literacy
  • MDIA 260 -  New Media Production
  • MDIA 465W - Media Ethics OR MDIA 473 - Media Law and Regulation

PR/Ad core (9 credits)

  • ADPR 220 - Advertising in Strategic Media OR ADPR 243 - Public Relations in Strategic Media
  • ADPR 340W - Writing for Advertising and Copywriting (Suggested for Advertising Concentration) OR JOUR 200W - Multiplatform Newsroom I + JOUR 177 - Language for Journalists (0 credits; concurrent with JOUR 200W) (Suggested for PR Concentration)
  • ADPR 418 - Public Relations Campaigns OR ADPR 419 - Advertising Campaigns, Writing and Production